Alert #220: 4/19/2013

INSIDE NETWORK MARKETING
Income Claims 
INM Podcast Rebooted

Income Claims

The subject of Part 6 of my Inside Network Marketing video blog series deals with what we can and can’t say about our incomes, or anything related to our level of success.

This isn’t as simple a topic as you might expect, so this one’s a little long (37 minutes). What ever you have to do to get through it, do it. When ever there’s a lull in legal actions sparked by income claims we, as an industry, seem to get lulled into a false sense of security. Income claims start to become bolder, more blatant, and much more common – and that seems to be exactly what’s happening now. It’s just a matter of time until someone is made an example of. Please have your team watch this so, hopefully, it won’t be you.


INM Podcast is Back – With a Twist

I don’t intend to make a habit of doing 37 minute video blogs (my goal is to keep them all under 15 minutes – so far I’m 3 for 7), but most subjects really require a long form discussion to completely cover. That’s where the INM audio podcast comes in. But this time around we’re spicing things up a bit.

There are two major changes to the INM podcast format. First, I’ve added a co-host. There were essentially four requirements I was looking for in a co-host: 1) Had to be smart; 2) Had to have a sense of humor; 3) Had to have two X chromosomes. Oh, and she had to agree with everything I say. Cathy Wilcox only met three out of four of these criteria – you’ll learn early on in the first show which one she lacked – but I hired her anyway. Her only condition was that we spend no more than 5 minutes each show discussing Dancing With The Stars. Reluctantly, I agreed.

Okay. Not so reluctantly. Hey, it’s a recorded podcast. Just fast forward.

Also, there’s going to be a segment called “The Kitchen” – as in, if you can’t stand the heat stay out of. Every interview subject will know going in not to expect a lot of softball questions or air kisses being blown there way. I did try this once before, a couple years ago, but, big surprise, had a hard time finding willing interview subjects. But now, there are some individuals who, allegedly, have the courage to face the heat.

The first edition of the new INM podcast will be online this weekend. I’ll Tweet it’s posting.

You can check out the INM podcast, in its previous format, here:

We’re still about two to three weeks away from a major industry altering announcement (no hyperbole) – so stay tuned. Also, Part 7 of the INM video series will deal with Corporate Claims. Look for that in the next few days as well.

Len Clements
MarketWave, Inc.

Income Claims [V1-N7]

 

A detailed recital of all rules and regulations regarding income claims as they relate to the network marketing (MLM) industry. Included are the limited conditions within which income claims can be legally made.

 

Referenced links:

http://www.ftc.gov/opa/2009/10/endortest.shtm

http://www.mlmlaw.com/saleswatch/incmreps.htm

http://www.insidenm.com/articles/how-much-money-are-you-making/