Alert #177: 5/19/2011

Industry News & Updates


Industry v. Profession

Before anyone flames me for referring to M.L.M. as an “industry” rather than “profession” (as often happens), let’s get this out of the way right up front: Being an M.L.M. distributor is a profession within the industry of Multilevel Marketing. Just like being an actor is one of several professions within the entertainment industry. If M.L.M. was entirely a profession, not an industry, this would imply M.L.M. company owners, distributors, and those attorneys, trainers and consultants who serve M.L.M. exclusively, are all practicing the same profession. Clearly, they are not. They are all different professions within the more broadly defined industry of M.L.M..

And BTW, I was recently asked why I place periods between the letters in M.L.M. in my Alerts. It’s to prevent spam filters from dumping your Alerts into your spam folder, or completely blocking their delivery. If you haven’t done so already, please “White List” your Alert subscription (simple instructions can be found HERE). This will notify your eMail provider that you wish to receive all Alerts regardless of their content. Unfortunately many eMail servers today flag or block delivery of messages that contain the dreaded acronym M and L and M, or any language that might suggest a reference to our industry (or, your specific profession within it).

Industry Trends

I’ve been employing a propriety algorithm to track the amount of M.L.M. content on the web for 33 months now. This method also identifies general public opinion and attitude trends by counting various words and phrases that are definitively pro or con towards M.L.M. and tracking the ratio. Currently positive commentary on our industry outnumbers the negative by a ratio of 2.06 to one, with a very slight downward trend. However, overall internet content related to M.L.M. continues to climb. Note in the chart below that even after the national unemployment rate began to gradually fall internet chatter related to M.L.M. continued to rise.

MLM Trends Chart

Industry trends are updated monthly and can be viewed on the MarketWave website HERE.

Earn a Substantial Referral Fee

As most of you know, training, speaking, start up consulting, compensation plan design & analysis, and expert witness services are my primaryprofession within this industry. If you refer anyone to me who becomes a client I’ll reward you with 10% of all fees billed. For example, a typical compensation plan design project can run anywhere from $5,000 to $9,000, and an expert witness job will usually bill within the same range. Also, consider sponsoring an “Inside Network Marketing” seminar for your group (we’ll split the profits 50/50).

Favorite Company Contact Listing Fee Going Up!

Due to the popularity of the Contact Listing for those on the Favorite Company Vote ballot, the monthly fee to be the exclusive contact for your company will rise to $12.95 beginning July 1st. If you’re not familiar with the Favorite Company Vote, or Contact Listing, check it out HERE, and please vote. Each listed company only has one contact, first come first served. One company already has over 70 people on the waiting list (and no, it’s not the top one), and two others have more than 25! But if you lock in your $9.95 subscription (auto-billed monthly) or pay annually at $99.95 (soon to be $129.95), you will lock in those rates for as long as you keep your listing active. Those of you who already have active listings will retain your current rate as well (no price increase, ever, as long as you remain active).

And Finally – Monitium

A couple of Monitium reps have written extensive rebuttals to my critical Monitium review (Alert #170), which I am preparing a response to. I’m really trying to have an open mind and give this concept a fair shake. To that end, if you are a Monitium participant please let me know how it’s working for you – good or bad. Please be candid, and include your join date. Let me know if it has been profitable for you, how many member companies you’ve joined, and about what percentage of your downline activated their position in each of those member companies. Also, what percentage of your total income has come from products sold through the member companies and how much from the Monitium bonuses and contests? Even those of you who haven’t joined, let me know what you think. Your comments and identity will be kept strictly confidential.

Thanks. I appreciate your help, and your feedback.

Len Clements
Founder & CEO
MarketWave, Inc.

About Len Clements

Based in Las Vegas and Founder and CEO of MarketWave, Inc., Len Clements provides consulting, training & expert witness services for the network marketing industry. Since 1989, he has been a top producer, trainer, and consultant for multiple network marketing companies. As a well-respected icon in the MLM industry today, Len conducts Inside Network Marketing seminars throughout the world and is the author of several best-selling books and audio tapes including Inside Network Marketing (Random House), Case Closed, The Whole Truth About Network Marketing and The Coming Network Marketing Boom.